June 02, 2016

Last week I traveled to Israel with Jennifer Fox of the OTRADi Incubator and Rob Wiltbank, CEO of Galois, as part of a trade mission sponsored by the Oregon-Israel Business Alliance. Cyber security and biotechnology/digital health are two areas in which Israel excels.

May 23, 2016
Many marketers are scratching their heads and wondering if the days of the traditional pre-defined buyer's journey that everyone is commonly familiar with (Awareness, Consideration, Decision) are becoming a thing of the past.